Business Butler

What’s the point in networking? Networking can be a daunting task; although making the most of your networking opportunities can be highly beneficial for you and your business. There are many aspects of networking that can be difficult to get right but if you prepare thoroughly and have the right attitude then you should have a successful networking experience. To begin with, the main purpose of networking is to build links. When talking to random business associates you need to have a goal in mind about what you are planning to get back from this experience. Gaining valuable information from other attendees can help further your knowledge and the support of other associates’ experience can be key for business growth and success. Additionally, networking can help reveal market opportunities you didn’t originally know were out there. When meeting new people, it can help reveal areas of interest you have never considered. So, when networking, make sure to ask open qu...

The world of social media and digital marketing can seem daunting, but creating a brand for yourself and your business doesn’t have to be complicated. With LinkedIn being the world's number one online social network for business networking, it’s important that you get it right. We have compiled these top tips to help you to get the most out of LinkedIn to enhance both your career and your business. 1) Complete your profile An incomplete profile doesn’t reflect well upon you or your brand. Ensure that you have a professional looking profile picture, an up to date bio and contact details. This will ensure that people visiting your profile or company page can access all the information they need and don’t overlook you or your business. 2) Keep it relevant  Whilst it’s great to show you experience and all that you’ve achieved, your saturday job at school or bar job at university may not be relevant now and can lead to your profile being overcrowded. Limit your experience...